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Room Description
Ketchup's synergy of delectable food and drinks, flawless service and fun, stylish atmosphere updates and reinvents the timeless American classic.
Restaurant Description
Ketchup takes classic American cuisine and catapults the dishes into the modern age: menu inspirations based on childhood favorites, recreated with a gourmet, upscale twist. The Dolce Group takes the traditional American grill: boring and predictable, and reinvents the concept to create Ketchup: youthful, innovative, and fun.
Say goodbye to the tired American grill and steakhouse concept: no more oversized mahogany booths, checkerboard-tiled floors, sepia-toned photographs of yesteryear, boring background music and atmosphere on par with a senior citizens' buffet in a Midwestern shopping mall. Instead, at Ketchup, patrons stride across a luminescent floor right into the midst of a white-hot party and sink down into a sleek, streamlined, and surprisingly comfortable Ludwig Mies van der Rohe-designed chair. Tables are strategically placed close enough together to facilitate social interaction but never feel cramped or crowded. Plasma TVs dot the walls, flashing images of the cutting edge in fashion and lifestyle to accompany a rock and roll soundtrack by Green Day, Jimi Hendrix, The Doors and the Black Crowes. The vibe is sexy, sophisticated and cool.
Although food sometimes takes a backseat to the scene in restaurants such as this, Ketchup's cuisine is deservedly front and center. The culinary philosophy is simple: using fresh and high-quality seasonal ingredients purchased daily from the farmer's market to recreate classic American dishes with a modern twist.
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